Cookie Policy

Last Updated: June 24, 2026

1. Introduction

Welcome to East Coast Wings ("we," "us," or "our"). This Cookie Policy explains what cookies are, how we use them on our website eastcoast-food.click, what types of cookies we deploy, and how you can manage or disable them. We are committed to being transparent about our data practices and ensuring that your experience on our website is both enjoyable and respectful of your privacy rights.

This Cookie Policy should be read alongside our Privacy Policy and Terms of Service, which together govern your use of our website and the ways in which we collect, use, and protect your personal information. If you have any questions about this policy, please contact us at [email protected].

As a business operating in the United States, we comply with applicable federal and state laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and the Federal Trade Commission (FTC) Act regarding consumer protection and transparency in online data collection practices.

2. What Are Cookies?

Cookies are small text files that are placed on your device — such as a computer, smartphone, or tablet — when you visit a website. They are widely used by website owners to make their sites work more efficiently, to provide reporting information, and to personalize your experience. Cookies are stored in your browser and allow websites to recognize you and remember certain information about your visit.

Cookies can be classified in several ways:

  • First-party cookies — Set directly by the website you are visiting (in this case, eastcoast-food.click).
  • Third-party cookies — Set by a domain other than the one you are visiting, typically by advertising networks or analytics services.
  • Session cookies — Temporary cookies that are deleted when you close your browser.
  • Persistent cookies — Cookies that remain on your device for a specified duration or until you manually delete them.

Cookies do not typically contain information that personally identifies you, but personal information that we store about you may be linked to information stored in cookies. For example, a cookie might remember that you added items to your cart, so that when you return to our site, those items are still there.

3. How We Use Cookies

At East Coast Wings, we use cookies for a variety of important purposes. These include:

  • Ensuring our website functions correctly and securely.
  • Remembering your preferences and settings so you do not have to re-enter them each time you visit.
  • Understanding how visitors use our website so that we can improve our services and your overall experience.
  • Delivering relevant advertising and promotional content that may be of interest to you based on your browsing behavior.
  • Measuring the effectiveness of our marketing campaigns.
  • Preventing fraud and enhancing the security of our website.

We never use cookies to collect sensitive personal information such as health data, financial account information, or government identification numbers.

4. Types of Cookies We Use

We categorize the cookies we use into four main types: Essential, Functional, Analytics, and Advertising cookies. Below is a detailed explanation of each category.

4.1 Essential Cookies

Essential cookies are strictly necessary for the operation of our website. Without these cookies, certain features of our site — such as secure login areas, shopping carts, or online ordering functions — would not work properly. These cookies do not collect any information about you that could be used for marketing purposes, and they cannot be disabled through our cookie preference tools. However, you can disable them through your browser settings, though this may significantly impair your ability to use our website.

4.2 Functional Cookies

Functional cookies allow our website to remember choices you make — such as your location, preferred language, or customizations you have applied — and provide enhanced, more personalized features. These cookies may also be used to remember changes you have made to text size, fonts, and other parts of web pages that you can customize. The information these cookies collect may be anonymized and they cannot track your browsing activity on other websites.

4.3 Analytics Cookies

Analytics cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This information helps us improve our website structure, content, and overall user experience. We primarily use Google Analytics for this purpose, which provides us with aggregated data about page views, session durations, traffic sources, and user behavior on our site.

4.4 Advertising Cookies

Advertising cookies are used to deliver advertisements that are more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. These cookies are usually placed by advertising networks with our permission. They remember that you have visited a website and this information may be shared with other organizations such as advertisers. Quite often, targeting or advertising cookies will be linked to site functionality provided by the other organization.

5. Specific Cookies We Use

The table below provides detailed information about the specific cookies deployed on eastcoast-food.click, including their purpose, type, and duration.

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users and track sessions. Analytics 2 years
_gid Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the website. This cookie expires after 24 hours. Analytics 24 hours
_gat Google Analytics Used by Google Analytics to throttle request rate. Limits the collection of data on high-traffic websites to manage server load. Analytics 1 minute
_gcl_au Google Ads Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Tracks conversions from Google Ads campaigns. Advertising 3 months
_fbp Facebook / Meta Used by Facebook to deliver a series of advertisement products such as real-time bidding from third party advertisers. Helps track conversions and retarget site visitors. Advertising 3 months
session_id East Coast Wings Maintains your session state across page requests. Ensures a seamless browsing experience during your visit, especially for online ordering. Essential Session
cart_token East Coast Wings Stores items added to your online food order cart so they are retained if you navigate away from the page and return during the same session. Essential Session
user_preferences East Coast Wings Remembers your preferences such as location, dietary options, or customizations selected during your visit to improve your browsing experience. Functional 30 days
cookie_consent East Coast Wings Stores your cookie consent preferences so that our cookie banner does not reappear on each visit. Essential 1 year
csrf_token East Coast Wings A security cookie used to prevent Cross-Site Request Forgery (CSRF) attacks. Ensures that form submissions originate from our website and not from malicious third-party sites. Essential Session

* This table reflects cookies currently in use and is updated periodically. Additional cookies may be added as we enhance our services or integrate new third-party tools.

6. How to Manage and Disable Cookies

You have the right and the ability to manage or disable cookies at any time. There are several ways you can do this, as described below. Please note that if you disable certain cookies, some features of our website may not function properly or may become unavailable.

6.1 Browser Settings

Most web browsers allow you to control cookies through their settings. The steps vary depending on which browser you use. Below are links to instructions for the most popular browsers:

You can also set your browser to notify you each time a cookie is placed, giving you the opportunity to accept or reject it on a case-by-case basis.

6.2 Opt-Out Tools for Specific Services

In addition to browser settings, you can use the following opt-out tools provided by third parties to control how your data is used for targeted advertising and analytics:

  • Google Analytics Opt-Out: Install the Google Analytics Opt-out Browser Add-on to prevent Google Analytics from collecting data about your visits.
  • Google Ads Settings: Manage your personalized ad preferences through Google Ad Settings.
  • Facebook / Meta Ad Preferences: Control how Facebook uses your data for advertising by visiting Facebook Ad Preferences.
  • Network Advertising Initiative (NAI) Opt-Out: Use the NAI Opt-Out Tool to opt out of interest-based advertising from NAI member companies.
  • Digital Advertising Alliance (DAA): Visit AboutAds.info to manage your advertising preferences with DAA member companies.
  • Your Online Choices (for US users): Visit youronlinechoices.com to learn more about behavioral advertising and manage your preferences.

6.3 Do Not Track (DNT) Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want your online activity tracked. Currently, there is no universal standard for responding to DNT signals, and our website does not currently respond to DNT browser signals. We will continue to monitor developments in this area and update this policy accordingly if a standardized approach is adopted.

7. Impact of Disabling Cookies

While you have the right to manage or disable cookies, it is important to understand that doing so may impact your experience on our website. Below is a summary of what may happen if you disable each type of cookie:

Cookie Type Impact of Disabling
Essential Cookies Core website features may stop working, including online ordering, cart functionality, login sessions, and security features. We strongly recommend keeping these cookies enabled.
Functional Cookies Your preferences and settings will not be saved between visits. You may need to re-enter your location, dietary preferences, or other customizations every time you visit the site.
Analytics Cookies We will be unable to track how you use our website, which limits our ability to improve your experience. Your browsing will not be affected, but you will not contribute to our website improvement data.
Advertising Cookies You will still see advertisements, but they will be less relevant to your interests. You may see the same ads more frequently, as frequency capping will no longer apply to your sessions.

8. Third-Party Cookies and Services

Our website integrates with several third-party services that may set their own cookies on your device. These third parties have their own privacy and cookie policies that govern how they collect and use your information. We do not have control over third-party cookies and recommend reviewing the privacy policies of these providers directly.

Key third-party services we use include:

9. California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA). These rights include the right to know what personal information is collected about you, the right to delete personal information, the right to opt out of the sale or sharing of personal information, and the right to non-discrimination for exercising your privacy rights.

Certain cookies — particularly advertising cookies — may involve the "sharing" of personal information with third parties for cross-context behavioral advertising purposes, which is regulated under the CPRA. You may exercise your right to opt out of such sharing by using the opt-out tools listed in Section 6 of this policy or by contacting us directly at [email protected].

10. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, law, our business operations, or the way we use cookies. When we make changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and related technologies.

If we make significant changes that materially affect your rights or how cookies are used, we will notify you through a prominent notice on our website or by other appropriate means.

11. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please do not hesitate to reach out to us. We are committed to addressing your inquiries promptly and transparently.

Contact Information — East Coast Wings